Ask a House Cleaner, Dark Side of Referrals, Savvy Cleaner

The Dark Side of Referrals in House Cleaning

There’s a dark side of referrals that nobody will teach you in house cleaning training. The dark side of referrals is the covert contracts from clients who refer friends.
A client gives you a recommendation and the referrals don’t work out. The dark side of referrals is that it costs you the network of neighbors linked to that referral.
You could also get fired by the client who gave you the recommendation.
Yes, it’s great to get cleaning customers from referral marketing but not all referrals are equal.
A savvy cleaner understands networking, marketing, and communication to prevent this from happening.