The results for 900 shows. What does 900 house cleaning shows get you? Are you interested in becoming a content creator but aren’t sure where to start?
There’s a lot that goes into growing a YouTube channel and launching a successful podcast. Here are the results of 900 house cleaning shows and some of the insights found along the way.
Listen: The Results from 900 House Cleaning Shows
Watch: The Results from 900 House Cleaning Shows
Hey there, I’m Angela Brown, and this is Ask a House Cleaner. This is a show where you get to ask a house cleaning question, and I get to help you find an answer. You can find this and 400 other answered questions in this series on our YouTube channel.
What Does 900 House Cleaning Shows Get You?
So, what does 900 house cleaning shows get you? Over the last couple of weeks, we’ve been excited at our office at Savvy Cleaner and the Team Savvy Cleaner because we have recorded for you 900 Ask a House Cleaner episodes.
So, I’m here to share with you today some of the results of having created 900 episodes. Now you ask me, what does this have to do with cleaning? It has everything to do with longevity. If you are in the house cleaning business for a very long period of time, certain things are going to happen to you.
And I don’t know what they are for you, but as your business grows, you’re going to end up making decisions every single day like we have since we started the Savvy Cleaner Program on YouTube.
Decide to Have Rules and Regulations in Place
So, one of the very first things that happened is we decided right up front that we have rules and regulations in place. Just like you do if you have a house cleaning business. You have to know what you do and don’t do.
So, one of the things we decided right up front, because in the beginning when the show started it was me. I was one person. I did not have a team. My husband came in and he would clap, and he would make jokes and stuff and keep me motivated to keep going.
But I didn’t have a team that was helping me with the show. So, I had to make simple decisions that my business could support until I got to a different level.
I Started with No Advertisements and No Sponsors
So, the decision that I made in the very beginning was no advertisements, no sponsors of the show, no monetization until I figured the show out. And so what that meant was, I had no filming experience so I had to figure out the filming, the lighting and the editing of the YouTube video and how to figure out the editing of the podcast.
So, these are lessons I was teaching myself by watching how-to YouTube videos. So, in the beginning, no monetization whatsoever. I had to figure it out and get it published. Goal number one. So, for the first 60 episodes, we did not monetize a single episode.
There were no ads, there were no sponsors. There was nothing. I was paying for it out of my pocket and I was trying to figure it out as I went.
You Have to Figure Out a Routine for YouTube
And so, once I got to about 60 episodes and figured out the daily routine, it was super clunky in the beginning and it was like trying to roll along with square wheels.
I didn’t have the skills, or the knowledge, I didn’t know what I was doing. So, every day I tried to get a little bit better. And so, after about 60 episodes, I started opening up the possibility of marketing to other organizations and saying, “Hey, do you want to be part of this show?”
And so, I had an organic fit because a lot of the things I was talking about attracted a certain type of cleaning chemical or cleaning company. So, there were a bunch of different people we had organic fits with, but I was not ready for them.
You Have to Be Ready for Organic Fits with Advertising
And so, the very first thing that I learned was you have to be ready for organic advertising fits. If you are a square wheel rolling down in a wagon, no one wants to associate themselves with you.
So, you have to kind of put that all together. The next thing for me was I had to decide how can I produce the show? And because I was only one person, I can’t be the filming crew, the director, producer and the talent.
So instead of showing you all these different cleaning scenarios in the beginning it was set up only to be a talking head show where I could stand in one spot. I could figure out the lighting for that one spot, I could fix the background, the uniform and, fit into this pattern and then share with you the information that I had.
We’ve Morphed into Other Things
Now over the years, we’ve morphed into other things like we’ve included B-Roll and I can show you cleaning some things. As the show grew, we were able to do more.
However, in the beginning, I didn’t have any connections, affiliations or licenses with stock photography. And so, since then we have several licenses now. But if I don’t have a picture to show you, I know where to go to find one so I can show you the illustration of what it is I’m trying to explain.
And sometimes it’s a picture that helps you go, “Oh yeah. Yeah, I get that.” So, it’s for better user experience.
Decide if You’re Going to Do a Podcast
So, in the beginning, were we going to do a YouTube show or a podcast? And we decided that podcasts would probably attract more people because YouTube is so saturated and there’s so much that’s uploaded.
How will people ever find us? But one of the things I decided was it would be one in the same. We will record the same podcast in front of a camera, and we would also upload that to YouTube. I’m so glad we did. Here’s the reason why.
We have about 250, as of this morning, 250 reviews on iTunes. That’s it, that’s it. But we have about 78,000 people on YouTube that interact with us on a regular basis. So, they drop by the show, and we have people that come back every single day. They leave comments, they leave notes. We have an ongoing dialogue.
Podcasting is Different from YouTube
A couple of hours of my day is dedicated to conversing back and forth and answering questions, so there’s an active community on YouTube where with podcasting there isn’t.
What if we only decided to go with the podcast? And it’s kind of an alarming thought three years in because podcasting is a little bit different. Yes, it’s popular. But people are driving in their cars while they’re listening to the podcast or they’re out walking their dog, jogging in the morning, working out at the gym or putting their makeup on.
They’re not sitting there waiting to take notes and leave you messages and ask questions. And so, while they might be very engaged on their end, there’s no engagement coming back. Like none, like crickets. If I didn’t know any better, I’d think that no one was watching or listening to the show.
I am a Huge Fan of Podcasts
Yet I am a fan of some podcasts and I’m very engaged and I never miss an episode. But I don’t think I’ve ever stopped to respond or connect with the host either. Podcasting is not set up to do that because you’re on the go. You’re cooking dinner. Your hands are full.
And so, YouTube was a great investment in that we were able to connect at a different level with a bunch of you as well. Now one of the things that I learned is this show does not happen without you because this is an Ask the House Cleaner Show.
If it was not for all your questions, and we’ve had 900 questions. I’m sure I would have run out after about 20. We would have been done.
Thank You Guys for Keeping the Show Alive
So, you guys have kept the show alive and I’m so glad you have because, it’s a revolving door. I’m asked questions this morning that I was asked on my first show. And so, there’s a whole new group of house cleaners that are coming in, that haven’t discovered the show yet.
And they want to know, “Hey, how much do I charge for house cleaning?” Or, “Am I supposed to wear a uniform when I go clean a house?” Or, “What happens if a customer doesn’t like me when I get there?”
Some of the questions we’ve already covered in depth from different angles on this show, yet they have these questions because it’s new to them. They’ve never done this before. And so, when I show up every day, I realize there are people that have not been on this journey with us yet. They are showing up. They’re discovering us right now.
Resources
These good karma links connect you to Amazon.com and affiliated sites that offer products or services that relate to today’s show.
When you click on the links and buy the items you pay the exact same prices or less than if you found the links on your own elsewhere. The difference is that we make a small commission here at the show for sharing these links with you.
Influencer Fast Track: From Zero to Influencer – https://amzn.to/2JQtPQM
The 1-Page Marketing Plan – https://amzn.to/3fXlvgu
Crushing YouTube: How to Start a YouTube Channel – https://amzn.to/2xSaIm
The Startup Playbook: Founder-to-Founder Advice – https://amzn.to/2YLgZuh
Make Noise: A Creator’s Guide to Podcasting and Great Audio Storytelling – https://amzn.to/34pThX6
Permissions To Share
You Have Our Permission To Share This Episode
Show Sponsor
Savvy Cleaner Training – House Cleaner Training and Certification
My Cleaning Connection – Your hub for all things cleaning.
HouseCleaning360 – A hub connecting homeowners with house cleaners
Savvy Perks – Employee benefits for your employees.
Turnover Cleaning Tips – for Vacation Rental and Airbnb Hosts
